Apple Eyes 2026 Launch for AI-Powered Smart Glasses to Rival Meta
Apple is reportedly aiming to launch its own smart glasses by the end of 2026, positioning itself to compete directly with Meta’s popular AI-powered Ray-Ban Meta glasses. The move signals Apple’s intensified focus on the smart glasses market as the AI race continues to escalate.
According to a Bloomberg report, Apple’s upcoming wearable will incorporate standard smart glasses features, including a camera and microphone, enabling it to analyze its surroundings. The glasses are also expected to feature Siri integration, allowing users to answer phone calls and receive directions through voice commands.
Bloomberg previously reported on Apple’s initiative to develop new chips specifically for smart glasses, Macs, and AI servers, underscoring the company’s commitment to hardware innovation in these areas.
Apple CEO Tim Cook is apparently determined to challenge Meta in the smart glasses domain. Meta’s Ray-Ban Meta glasses have already achieved significant market traction, with millions of units sold in collaboration with manufacturing partner Ray-Ban. This success likely fuels Apple’s ambition to capture a share of this burgeoning market.
