Home Blog Newsfeed Onstage at TechCrunch Disrupt 2025: How AI is forcing late-stage startups to rewire GTM — or be left behind
Onstage at TechCrunch Disrupt 2025: How AI is forcing late-stage startups to rewire GTM — or be left behind

Onstage at TechCrunch Disrupt 2025: How AI is forcing late-stage startups to rewire GTM — or be left behind

San Francisco, CA – Artificial Intelligence (AI) continues its relentless march, not just revolutionizing products, but profoundly transforming the very fabric of how companies sell, scale, and achieve success. This critical shift will take center stage at TechCrunch Disrupt 2025, slated for October 27-29 in San Francisco. A highly anticipated panel on the Going Public Stage will delve deep into how late-stage startups are navigating this monumental change, particularly in their Go-to-Market (GTM) strategies.

This dynamic session promises to offer unparalleled insights from three seasoned industry leaders who will unpack how AI is compelling a complete overhaul of GTM approaches from the inside out. For any entrepreneur or executive steering a scaling startup and contemplating AI’s role in their next growth phase, this conversation is indispensable.

Attendees can expect to cut through the hype and gain actionable intelligence on AI’s pervasive influence across sales, marketing, and customer success. The panelists will share real-world experiences, distinguishing between what’s proving effective and what’s not, and providing a roadmap for seamlessly integrating AI into GTM motions without derailing core focus or team dynamics.

Meet the Visionary Speakers

The panel brings together a powerful triumvirate of leaders:

  • Nirav Tolia: The CEO, President, and Co-founder of Nextdoor, Tolia spearheads one of the most recognized community platforms in the tech landscape. His extensive background includes co-founding Epinions.com, serving as COO at Shopping.com, and acting as the non-executive chair of Hedosophia.
  • Jane Alexander: A distinguished Partner at CapitalG, Alexander brings over 15 years of invaluable experience in building and scaling GTM teams. Prior to joining CapitalG, she held the pivotal role of CMO at Carta and held leadership positions at industry giants like Salesforce and RelateIQ.
  • Vanessa Larco: As the Co-founder of Premise and a former partner at NEA, Larco offers a sharp, investor-led perspective on how startups can achieve efficient growth and maintain strategic focus as AI fundamentally reshapes both product and market strategies.

This session is a must-attend among the more than 200 sessions at TechCrunch Disrupt 2025, the tech epicenter where over 10,000 startup founders and venture capital leaders converge to explore the next wave of innovation. Don’t miss this opportunity to gain a competitive edge in the AI-driven market.

Snag Your July Discount and Get Ready for Disrupt 2025

Act now to secure your attendance at this pivotal event. Buy your tickets today and take advantage of significant savings, up to $675, before the July discount period concludes.

Sources & Citations

1. Original Content: TechCrunch. “Onstage at TechCrunch Disrupt 2025: How AI is forcing late-stage startups to rewire GTM — or be left behind.” Available at: TechCrunch Disrupt 2025 Event Page (Accessed Date: [Current Date])

2. Speaker Information: Individual LinkedIn profiles for Nirav Tolia, Jane Alexander, and Vanessa Larco (Accessed Date: [Current Date])

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