TikTok merges its Core Product and Trust & Safety teams

TikTok, the popular short-form video platform, has announced a significant internal restructuring, merging its Core Product and Trust & Safety teams into a single unified organization. This strategic move, confirmed by an internal memo from CEO Shou Zi Chew, comes amidst ongoing uncertainties regarding the app’s future operations in the United States.

According to the memo, which was viewed by TechCrunch and confirmed by TikTok, the consolidation aims to “better leverage our technical capabilities across both business and safety objectives” and to “move faster as we develop the next generation of safety technology.” This integration is designed to enhance efficiency and strengthen the platform’s ability to address both user experience and safety concerns simultaneously.

As part of the reorganization, several key leadership changes have been announced. Adam Presser, previously the head of Operations and Trust & Safety, will transition into the role of general manager for TikTok USDS (U.S. Data Security). TikTok USDS operates as a distinct entity specifically tasked with safeguarding U.S. national security interests, a critical focus given the current regulatory climate.

Andy Bonillo, who played a pivotal role in establishing and expanding TikTok USDS as its general manager, will take on a new position as a senior adviser, reporting directly to Presser. The TikTok Operations teams will continue to report to Presser, ensuring continuity in these critical areas. Furthermore, Sandeep Grover has been appointed as the new head of Global Trust & Safety, while Jenny Zi will assume leadership for TikTok Live.

This internal overhaul unfolds as TikTok faces persistent pressure in the U.S., with its operational future remaining precarious. President Trump recently extended the TikTok shutdown deadline for a third time, pushing the current deadline to September 17. The ongoing debate centers on national security concerns, particularly regarding data privacy and the potential influence of the Chinese government.

U.S. Commerce Secretary Howard Lutnick recently stated that TikTok would “go dark” in the country unless China approves a sale deal, emphasizing the U.S. demand to control the app’s core algorithm as part of any acquisition. Given the escalating tensions and the critical September deadline, TikTok’s decision to reinforce its USDS team and integrate safety into its core product development appears to be a direct response to these regulatory challenges.

Further demonstrating this commitment to alignment, the Trust & Safety Product team will now be integrated into the broader TikTok Product organization. Additionally, a new Platform Responsibility team is being established, to be led by Adam Wang, who successfully spearheaded the global launch and expansion of TikTok LIVE over the past four years. Wang will report to Fiona Zhi.

CEO Shou Zi Chew expressed confidence in the restructuring, stating in the memo, “I am confident that this reorganization will put us in an even stronger position to match the opportunities ahead of us.” The changes reflect TikTok’s intensified efforts to navigate complex geopolitical landscapes while striving to maintain its vast user base and operational integrity.