
Uber Introduces Senior Accounts: A Simplified App Experience for Elderly Users
Uber has launched a new account type called Senior Accounts, designed to provide a more accessible and user-friendly experience for older adults. This initiative prioritizes simplicity within the app, offering features tailored to the needs of elderly users, such as ride updates for family members, saved destinations, and the convenience of using a family member’s payment card.
According to Uber, Senior Accounts offer a streamlined app interface with larger text and icons, reducing the complexity of the screens. This enhanced accessibility can be enabled through the app’s accessibility settings.
In the U.S., users can now add older adults to their family account through the “Family” menu located under the Accounts tab. This feature allows family account managers to add payment methods, manage saved destinations, book rides for seniors, and communicate with drivers during the ride. Additionally, family members can track the rides of senior users, providing an added layer of security and peace of mind.
Uber also highlights that senior users can use their Medicare Flex card to pay for eligible medical transportation, further simplifying the payment process for healthcare-related trips.
While currently available in the U.S., Uber plans to expand the availability of Senior Accounts worldwide, although a specific timeline for the international rollout has not been announced.
This initiative follows Uber’s previous introduction of teen accounts, which were initially tested in select U.S. cities in 2023 before expanding to more regions and countries. These teen accounts provide safety features and parental controls to manage rides for younger users.